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INNOVATIVE COMMUNICATION MATERIALS

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Through the most innovative communication tools, such as augmented reality, 3D video animation and the main digital and online communication channels, Nice to Eat-Eu reaches all age groups, creates value, improves users' expectations and captures their valuable attention, achieving a very high customer engagement.

AUGMENTED REALITY is a format that is becoming increasingly popular among children and adults in many areas of information and promotion of international brands.

SUPERHERO, with its adventures in full HD 3D animation, brings the consumer of tomorrow closer to the quality standards of PDO products, with an amusing and friendly language.

The VIDEOGAME will entertain the very young with the round and stylised shapes of the Piave PDO, which is a vehicle of certified agri-food quality.

INSTAGRAM, FACEBOOK and YOUTUBE are the social channels chosen to transmit the campaign contents in an immediate, easy and dynamic way through exciting images, news, recipes and videos.